Wong, K. M. (2006). Services branding and customer satisfaction in the airline industry: A case study of Malaysia Airlines and Air Asia.
Chicago Style (17th ed.) CitationWong, Kee Mun. Services Branding and Customer Satisfaction in the Airline Industry: A Case Study of Malaysia Airlines and Air Asia. 2006.
MLA (8th ed.) CitationWong, Kee Mun. Services Branding and Customer Satisfaction in the Airline Industry: A Case Study of Malaysia Airlines and Air Asia. 2006.
Warning: These citations may not always be 100% accurate.