Customer perceived quality, relationship quality and business loyalty : an example of B2B organization /

Customer perceived quality, relationship quality and business loyalty : an example of B2B organization /

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Bibliographic Details
Main Author: Kong, Shin Yee
Format: Thesis Book
Language:English
Published: 2008.
Subjects:
Manufacturing industries > Malaysia > Quality control.
Customer loyalty > Malaysia > Case studies.
Consumer satisfaction > Malaysia.
Customer relations > Malaysia > Management.
Industrial marketing > Malaysia > Research.
Online Access:http://dspace.fsktm.um.edu.my/handle/1812/785
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Description
Physical Description:vi, 83 [13] leaves : ill. ; 30 cm.
Bibliography:Includes bibliographical references.

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