The effect of service innovation and customer choices on customer value in the hospitality industry in Malaysia /
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Main Author: | |
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Format: | Thesis Book |
Language: | English |
Published: |
2009.
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Subjects: | |
Online Access: | http://dspace.fsktm.um.edu.my/handle/1812/595 |
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LEADER | 01378cam a2200313 a 4500 | ||
---|---|---|---|
001 | u782381 | ||
003 | SIRSI | ||
005 | 200911181605 | ||
008 | 091118s2009 my t 000 0 eng m | ||
040 | |a UMK |d UMM | ||
043 | |a a-my--- | ||
090 | |a HD31 |b UM 2009 Bhu | ||
098 | |a HD31 |b UM 2009 Bhu | ||
100 | 0 | |a Bhuvanes Veerakumaran. | |
245 | 1 | 4 | |a The effect of service innovation and customer choices on customer value in the hospitality industry in Malaysia / |c Bhuvanes Veerakumaran. |
260 | |c 2009. | ||
300 | |a ix, 67 [4] leaves : |b ill. ; |c 30 cm. | ||
502 | |a Dissertation (M.Mgmt.) -- Jabatan Pemasaran dan Sistem Maklumat, Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2009. | ||
504 | |a Bibliography: leaves 61-67. | ||
650 | 0 | |a Hospitality industry |x Customer services |z Malaysia. | |
650 | 0 | |a Hospitality industry |x Information technology |z Malaysia. | |
650 | 0 | |a Hotels |z Malaysia |x Management. | |
650 | 0 | |a Hospitality industry |z Malaysia |x Management. | |
710 | |a Universiti Malaya. |b Jabatan Pemasaran dan Sistem Maklumat. | ||
856 | 4 | 1 | |u http://dspace.fsktm.um.edu.my/handle/1812/595 |
900 | |a NSR-ZA | ||
596 | |a 1 19 | ||
999 | |a HD31 UM 2009 BHU |w LC |c 1 |i A513765615 |d 23/3/2010 |f 23/3/2010 |g 1 |l STACKS |m P01UTAMA |r Y |s Y |t TESIS |u 22/3/2010 | ||
999 | |a HD31 UM 2009 BHU |w LC |c 1 |i A513766655 |d 15/6/2010 |f 15/6/2010 |g 1 |l STACKS |m P19KOTA |r Y |s Y |t TESIS |u 15/6/2010 |