Brand perception, locus of control and consumer knowledge as mediators in consumer complaint behaviour /
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| Main Author: | |
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| Format: | Thesis Book |
| Language: | English |
| Published: |
2009.
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| Subjects: | |
| Online Access: | http://dspace.fsktm.um.edu.my/handle/1812/606 |
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| 001 | u782452 | ||
| 003 | SIRSI | ||
| 005 | 200911191410 | ||
| 008 | 091119s2009 my t 000 0 eng m | ||
| 040 | |a UMM |d UMK | ||
| 043 | |a a-my--- | ||
| 090 | |a HF1008 |b UM 2009 Cha | ||
| 098 | |a HF1008 |b UM 2009 Cha | ||
| 100 | 1 | |a Chan, Choy Ping. | |
| 245 | 1 | 0 | |a Brand perception, locus of control and consumer knowledge as mediators in consumer complaint behaviour / |c Chan Choy Ping. |
| 260 | |c 2009. | ||
| 300 | |a vii, 74 leaves : |b ill. ; |c 30 cm. | ||
| 502 | |a Dissertation (M.B.A.) -- Jabatan Pemasaran dan Sistem Maklumat, Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2009. | ||
| 504 | |a Bibliography: leaves 54-61. | ||
| 650 | 0 | |a Consumer satisfaction |z Malaysia. | |
| 650 | 0 | |a Cell phone services industry |x Consumer complaints |z Malaysia. | |
| 650 | 0 | |a Cell phones |x Complaints against |z Malaysia. | |
| 650 | 0 | |a Consumer complaints |z Malaysia. | |
| 710 | 2 | |a Universiti Malaya. |b Jabatan Pemasaran dan Sistem Maklumat. | |
| 856 | 4 | 1 | |u http://dspace.fsktm.um.edu.my/handle/1812/606 |
| 900 | |a NSR-ZA | ||
| 596 | |a 1 19 | ||
| 999 | |a HF1008 UM 2009 CHA |w LC |c 1 |i A513766695 |d 12/4/2014 |e 12/4/2014 |f 23/3/2010 |g 2 |l STACKS |m P01UTAMA |n 10 |r Y |s Y |t TESIS |u 19/3/2010 | ||
| 999 | |a HF1008 UM 2009 CHA |w LC |c 1 |i A513766576 |d 13/4/2010 |f 13/4/2010 |g 2 |l STACKS |m P19KOTA |r Y |s Y |t TESIS |u 19/3/2010 | ||