Corporate branding of a leading Malaysian Telco : the perception of internal and external stakeholders /

相似书籍

• Corporate brand experience : its relationship with corporate brand atributes, corporate image, customer satisfaction and customer loyalty in an online setting /
  由: Zalfa Laili Hamzah
• Retailer corporate branding : internet and high street compared /
  由: Syarifah Faridah Syed Alwi
  出版: (2006)
• The interplay between product concept and brand personality : effects on inferences and brand extensions /
  由: Kum, Doreen
  出版: (2003)
• Modelling factors influencing brand experience and its consequences on Malaysia’s national automotive brands / Wan Nadiah Mohd Nadzri
  由: Mohd Nadzri, Wan Nadiah
  出版: (2017)
• Evaluating brand personality of Milo towards customers’ brand loyalty / Mohammad Raffi Fhidzon and Muhammad Mawardi Masling
  由: Fhidzon, Mohammad Raffi, et al.
  出版: (2019)