Strategi pemasaran majalah Dewan Masyarakat oleh Dawama serta cabarannya dalam usaha mengekalkan kehadirannya di pasaran /
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Format: | Thesis Book |
Language: | Malay |
Published: |
2009.
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001 | u789615 | ||
003 | SIRSI | ||
005 | 201004010833 | ||
008 | 100401s2009 my a 0 t 000 0 may m | ||
040 | |a UMM | ||
043 | |a a-my--- | ||
090 | |a Z278 |b UM 2009 Noraa | ||
100 | 0 | |a Norazah Abd Aziz. | |
245 | 1 | 0 | |a Strategi pemasaran majalah Dewan Masyarakat oleh Dawama serta cabarannya dalam usaha mengekalkan kehadirannya di pasaran / |c Norazah Abd Aziz. |
260 | |c 2009. | ||
300 | |a 129 [14] leaves : |b ill. ; |c 30 cm. | ||
502 | |a Dissertation (M.Publish.Stud.) -- Jabatan Pengajian Media, Fakulti Sastera dan Sains Sosial, Universiti Malaya, 2009. | ||
504 | |a Bibliography: leaves 127-129. | ||
610 | 2 | 0 | |a Dawama Sdn. Bhd. |
650 | 0 | |a Malay periodicals |z Malaysia |x Marketing. | |
650 | 0 | |a Publishers and publsihing |z Malaysia |x Marketing. | |
650 | 0 | |a Serial publications |x Marketing |z Malaysia. | |
710 | 1 | 0 | |a Universiti Malaya. |b Jabatan Pengajian Media. |
900 | |a HA-ZA | ||
596 | |a 1 | ||
999 | |a Z278 UM 2009 NORAA |w LC |c 1 |i A513611985 |d 13/10/2014 |e 13/10/2014 |f 10/1/2011 |g 1 |l STACKS |m P01UTAMA |n 4 |r Y |s Y |t TESIS |u 7/1/2011 |