Consumer perceptions towards fashion retailer loyalty programs and their impact on consumer loyalty /

Consumer perceptions towards fashion retailer loyalty programs and their impact on consumer loyalty /

Saved in:
Bibliographic Details
Main Author: Tee, Yee Hsia
Format: Thesis Book
Language:English
Published: 2009.
Subjects:
Brand loyalty > Malaysia > Case studies.
Customer loyalty > Malaysia > Case studies.
Clothing trade > Customer services > Malaysia.
Fashion merchandising > Malaysia.
Retail trade > Customer services > Malaysia.
Online Access:http://studentsrepo.um.edu.my/id/eprint/3400
Tags: Add Tag
No Tags, Be the first to tag this record!

Similar Items

Similar Items