The relationship between corporate social responsibility orientation, marketing capabilities and organisational performance /
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Main Author: | |
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Format: | Thesis Book |
Language: | English |
Published: |
2011.
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Subjects: | |
Online Access: | http://studentsrepo.um.edu.my/id/eprint/2345 |
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001 | u841835 | ||
003 | SIRSI | ||
005 | 201110241123 | ||
008 | 111024a2011 my a t 000 0 eng m | ||
040 | |a UMM |d AUM |e rda | ||
043 | |a a-my--- | ||
090 | |a HD31 |b UMP 2011 Wanky | ||
100 | 0 | |a Wan Kalthom Hj Yahya. | |
245 | 1 | 4 | |a The relationship between corporate social responsibility orientation, marketing capabilities and organisational performance / |c Wan Kalthom Hj Yahya. |
260 | |c 2011. | ||
300 | |a [2] xiv, 307 [11] leaves : |b ill. ; |c 30 cm. | ||
502 | |a Thesis (Ph.D) -- Jabatan Pemasaran dan Sistem Maklumat, Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2011. | ||
504 | |a Bibliography: leaves 270-306. | ||
530 | |a Also issued in CD. | ||
650 | 0 | |a Relationship marketing. | |
650 | 0 | |a Social responsibility of business. | |
650 | 0 | |a Corporations |z Malaysia |x Finance. | |
710 | 2 | 0 | |a Universiti Malaya. |b Jabatan Pemasaran dan Sistem Maklumat. |
856 | 4 | 1 | |u http://studentsrepo.um.edu.my/id/eprint/2345 |
900 | |a ZA | ||
596 | |a 1 25 | ||
999 | |a HD31 UMP 2011 WANKY |w LC |c 1 |i A514829555 |d 20/10/2020 |e 26/5/2019 |f 5/1/2012 |g 1 |l STACKS |m P01UTAMA |n 7 |r Y |s Y |t TESIS |u 4/1/2012 | ||
999 | |a HD31 UMP 2011 WANKY |w LC |c 1 |i A514829581 |l STACKS |m P25UMARCHI |r Y |s Y |t CD |u 9/10/2017 |1 AHSS |