The relationship between corporate social responsibility orientation, marketing capabilities and organisational performance /

The relationship between corporate social responsibility orientation, marketing capabilities and organisational performance /

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Bibliographic Details
Main Author:	Wan Kalthom Hj Yahya
Format:	Thesis Book
Language:	English
Published:	2011.
Subjects:	Relationship marketing. Social responsibility of business. Corporations > Malaysia > Finance.
Online Access:	http://studentsrepo.um.edu.my/id/eprint/2345
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