City branding : exploring city brand of Kuala Lumpur /
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| Main Author: | |
|---|---|
| Format: | Thesis Book |
| Language: | English |
| Published: |
2011.
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| Subjects: | |
| Online Access: | http://studentsrepo.um.edu.my/id/eprint/5824 |
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| LEADER | 01271cam a2200313 a 4500 | ||
|---|---|---|---|
| 001 | u842148 | ||
| 003 | SIRSI | ||
| 005 | 201110251254 | ||
| 008 | 111025s2011 my a t 000 0 eng m | ||
| 040 | |a UMK |d UMM |d AUM |e rda | ||
| 043 | |a a-my-wp | ||
| 090 | |a HD31 |b UM 2011 Vaa | ||
| 098 | |a HD31 |b UM 2011 Vaa | ||
| 100 | 0 | |a Vaani Manickam. | |
| 245 | 1 | 0 | |a City branding : |b exploring city brand of Kuala Lumpur / |c Vaani Manickam. |
| 260 | |c 2011. | ||
| 300 | |a [4] ix, 100 leaves : |b ill. ; |c 30 cm. | ||
| 502 | |a Dissertation (M.Mgmt.) -- Jabatan Pemasaran dan Sistem Maklumat, Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2011. | ||
| 504 | |a Bibliography: leaves 96-100. | ||
| 530 | |a Also issued in CD. | ||
| 650 | 0 | |a Branding (Marketing) |z Kuala Lumpur (W.P.). | |
| 650 | 0 | |a City promotion |z Kuala Lumpur (W.P.). | |
| 650 | 0 | |a Municipal government |x Public relations |z Kuala Lumpur (W.P). | |
| 710 | 2 | 0 | |a Universiti Malaya. |b Jabatan Pemasaran dan Sistem Maklumat. |
| 856 | 4 | 1 | |u http://studentsrepo.um.edu.my/id/eprint/5824 |
| 900 | |a ZA | ||
| 596 | |a 1 25 | ||
| 999 | |a HD31 UM 2011 VAA |w LC |c 1 |i A514957387 |d 10/1/2013 |f 10/1/2013 |g 1 |l STACKS |m P01UTAMA |r Y |s Y |t TESIS |u 9/1/2013 | ||
| 999 | |a HD31 UM 2011 VAA |w LC |c 1 |i A514957395 |l STACKS |m P25UMARCHI |r Y |s Y |t CD |u 9/10/2017 |1 AHSS | ||