Corporate social responsibility (CSR) in catering industry : the perception of diners and their buying behavior /

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Bibliographic Details
Main Author: Ghotb, Hamidreza
Format: Thesis Book
Language:English
Published: 2011.
Subjects:
Online Access:http://studentsrepo.um.edu.my/id/eprint/2124
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100 1 |a Ghotb, Hamidreza. 
245 1 0 |a Corporate social responsibility (CSR) in catering industry :  |b the perception of diners and their buying behavior /  |c Hamidreza Ghotb. 
260 |c 2011. 
300 |a [6] 104 leaves :  |b ill. ;  |c 30 cm. 
502 |a Dissertation (M.B.A.) -- Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2011. 
504 |a Bibliography: leaves 87-90. 
530 |a Also issued in CD. 
650 0 |a Social responsibility of business. 
650 0 |a Consumer behavior. 
650 0 |a Caterers and catering  |x Marketing. 
710 2 |a Universiti Malaya.  |b Fakulti Perniagaan dan Perakaunan. 
856 4 1 |u http://studentsrepo.um.edu.my/id/eprint/2124 
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