Personality characteristics as antecedents of word of mouth in travel industry : comparison of online versus offline environment /
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| 主要作者: | |
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| 格式: | Thesis 圖書 |
| 語言: | English |
| 出版: |
2011.
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| 主題: | |
| 在線閱讀: | http://studentsrepo.um.edu.my/id/eprint/1614 |
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| 實物描述: | viii, 96 leaves : ill. ; 30 cm. Also issued in CD. |
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| 參考書目: | Bibliography: leaves 74-78. |