Case study : customer lifetime value for a fleet card business /
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Thesis Book |
| Language: | English |
| Published: |
2011.
|
| Subjects: | |
| Online Access: | http://studentsrepo.um.edu.my/id/eprint/3267 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| LEADER | 01510cam a2200361 a 4500 | ||
|---|---|---|---|
| 001 | u843013 | ||
| 003 | SIRSI | ||
| 005 | 201111011446 | ||
| 008 | 111101s2011 my a t 000 0 eng m | ||
| 040 | |a UMM |d UMK |d AUM |e rda | ||
| 043 | |a a-my--- | ||
| 090 | |a HF1008 |b UM 2011 Lim | ||
| 098 | |a HF1008 |b UM 2011 Lim | ||
| 100 | 1 | |a Lim, Kai Hoe. | |
| 245 | 1 | 0 | |a Case study : |b customer lifetime value for a fleet card business / |c Lim Kai Hoe <and> Low Yeok Chin. |
| 260 | |c 2011. | ||
| 300 | |a ix, 173 leaves : |b ill. ; |c 30 cm. | ||
| 502 | |a Dissertation (M.B.A.) -- Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2011. | ||
| 504 | |a Bibliography: leaves 145-156. | ||
| 530 | |a Also issued in CD. | ||
| 650 | 0 | |a Relationship marketing. | |
| 650 | 0 | |a Business enterprises |z Malaysia |x Decision making. | |
| 650 | 0 | |a Credit cards |z Malaysia. | |
| 650 | 0 | |a Consumer credit |z Malaysia. | |
| 650 | 0 | |a Customer relations |z Malaysia |x Management. | |
| 700 | 1 | |a Low, Yeok Chin. | |
| 710 | 2 | |a Universiti Malaya. |b Fakulti Perniagaan dan Perakaunan. | |
| 856 | 4 | 1 | |u http://studentsrepo.um.edu.my/id/eprint/3267 |
| 900 | |a NHS-ZA | ||
| 596 | |a 1 19 25 | ||
| 999 | |a HF1008 UM 2011 LIM |w LC |c 1 |i A514957170 |d 2/4/2012 |f 2/4/2012 |g 1 |l STACKS |m P01UTAMA |r Y |s Y |t TESIS |u 29/3/2012 |1 AHSS | ||
| 999 | |a HF1008 UM 2011 LIM |w LC |c 1 |i A514957166 |d 10/7/2012 |f 10/7/2012 |g 1 |l STACKS |m P19KOTA |r Y |s Y |t TESIS |u 5/7/2012 | ||
| 999 | |a HF1008 UM 2011 LIM |w LC |c 1 |i A514957183 |f 7/7/2023 |g 1 |l STACKS |m P25UMARCHI |r N |s Y |t CD |u 7/7/2023 |1 AHSS |o .STAFF. MST-CD2994 | ||