A study of consumers' global brand attitudes in Malaysia /
Saved in:
主要作者: | Cheah, Yee Nin |
---|---|
格式: | Thesis 图书 |
语言: | English |
出版: |
2011.
|
主题: | |
在线阅读: | http://studentsrepo.um.edu.my/id/eprint/3127 |
标签: |
添加标签
没有标签, 成为第一个标记此记录!
|
相似书籍
-
Country branding and residency choice /
由: Soo, Mei Wan
出版: (2008) -
Consumer evaluation of brand extensions
由: Ning, Jessie Ting Ay
出版: (2000) -
The role of the ethical brand and its effect on industrial buyers' responses /
由: Sulaiman
出版: (2010) -
The celebrity endorser effects : an examination of source characteristics on brand image building for consumer goods products
由: Phang, Ing
出版: (2001) -
Private Label Brand : factors influencing purchase preferences in hypermarkets in Klang Valley, Malaysia /
由: Choo, Wee Li
出版: (2007)