Industrial marketing and branding : determinants of brand sensitivity on organizational buying decisions : study on the construction materials industry in Malaysia /

相似书籍

• The brand equity aproach to marketing of Malaysian palm products /
  由: B. Kamaleswari
  出版: (2009)
• Customer-based brand equity of the sportswear market in Malaysia /
  由: Emilia Rosemera Uzir
  出版: (2010)
• Factors affecting private label brand purchases /
  由: Helen Dharmaraj
  出版: (2007)
• Employees' brand commitment in the service industry : luxury hotel chains in Malaysia /
  由: Cheng, Siew Yee
  出版: (2011)
• Modelling factors influencing brand experience and its consequences on Malaysia’s national automotive brands / Wan Nadiah Mohd Nadzri
  由: Mohd Nadzri, Wan Nadiah
  出版: (2017)