Influence of Humorous Television Advertisements on Buying Decisions of University of Malaya Students /

Influence of Humorous Television Advertisements on Buying Decisions of University of Malaya Students /

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書目詳細資料
主要作者:	Habibi, Anoosha (Author)
格式:	Thesis 圖書
語言:	English
出版:	2013.
主題:	Wit and humor in advertising > Psychological aspects. Television advertising > Malaysia > Psychological aspects. Purchasing > Decision making > Psychological aspects. College students > Attitudes.
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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