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Catalog
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Universiti Malaya
Suggested Topics:
Consumer satisfaction
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Halo effect (Brand choice)
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Service industries
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Collection:
Catalog
Institution:
Universiti Malaya
Suggested Topics:
Consumer satisfaction
AND
Halo effect (Brand choice)
AND
Service industries
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An experimental study of halo effects on service encounter evaluation /
by
Kwok, David
Published 1995
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Institution
Universiti Malaya
Collection
Catalog
Author
Kwok, David
1
Language
English
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Services hosted by the Perpustakaan Sultan Abdul Samad, Universiti Putra Malaysia with Cooperation MySyL Group
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