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Developing Consumer-Based Service Brand Equity (CBSBE) : an airline industry perspective /
by
Sarker, Md Moniruzzaman
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The influence of service quality and consumption emotions on consumer retention in airline industry /
by
Mosleh, Anhar Abdulmalek Omar
Published 2016
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From online perceived value to e-loyalty : a study of Malaysian low cost carriers /
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Lim, Pey Chyi
Published 2010
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Services branding and customer satisfaction in the airline industry : a case study of Malaysia Airlines and Air Asia /
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Wong, Kee Mun
Published 2006
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Analysis and forecasting of the passenger of Malaysia Airports Holdings Berhad /
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Lai, Wing Choong
Published 2010
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Institution
Universiti Malaya
4
Universiti Islam Antarabangsa Malaysia
1
Collection
Catalog
Author
Lai, Wing Choong
1
Lim, Pey Chyi
1
Mosleh, Anhar Abdulmalek Omar
1
Sarker, Md Moniruzzaman
1
Wong, Kee Mun
1
Granting Institution
Universiti Malaya.
4
International Islamic University Malaysia.
1
Language
English
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Services hosted by the Perpustakaan Sultan Abdul Samad, Universiti Putra Malaysia with Cooperation MySyL Group
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