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  1. 1
    Marketing strategies for the optimisation of library services in selected Nigerian universities /
    by Zubair, Muhammad Salihu
    Published 2018
    Subjects: “...Academic libraries Marketing...”
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  2. 2
    Tourists' perception towards an effective destination brand : a study of Maldives/
    by Ibrahim, Aishath Sheneen
    Published 2015
    Subjects: “...Tourism Marketing...”
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  3. 3
    التسويق الشبكي في شركة HNI : ‏ ‏ دراسة فقهية تحليلية /
    by Muhammad Azzam Ismail
    Published 2019
    Subjects: “...Multilevel marketing (Islamic law)...”
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  4. 4
    The impact of social media activities on brand equity of hijab brands in Malaysia /
    Subjects: “...Internet marketing Malaysia...”
    Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library.
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  5. 5
    Marketing strategies for telecommunication test equipment : a case study on Netcomm Sdn. Bhd /
    by Tan, Mikail Abdullah
    Published 1999
    Subjects: “...Telecommunication Case studies Marketing Malaysia...”
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  6. 6
    Antecedents of brand loyalty in the commercial airline industry : a case study in the Malaysian context /
    by Mustapha, Hadj Smail
    Published 2013
    Subjects: “...Marketing Management...”
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  7. 7
    Marketing effectiveness of a fast moving consumer product company in a multicultural environment : a comparative study on the perceptions of customers and managers of PepsiCo in Malaysia /
    by Mohd Nazery bin Mohd Khalid
    Published 2000
    Subjects: “...Marketing research Social aspects 114720...”
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  8. 8
    The influence of instafamous characteristics on brand image /
    by Nik Ridhuwan Ilya Ilyas
    Published 2020
    Subjects: “...Brand name products Marketing...”
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  9. 9
    Marketing strategies of support services in hospital : a case study on Faber Medi-Serve Bhd. /
    by Salim Bin Suhaimi
    Published 1997
    Subjects: “...Hospitals Marketing Malaysia...”
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  10. 10
    A critical analysis of halal marketing in Malaysia's multi-level marketing (MLM) industry /
    by Shamsiah Yaakob
    Published 2020
    Subjects: “...Multilevel marketing Religious aspects Islam 8463...”
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  11. 11
    Factors affecting brand equity of carbonated soft drinks industry : a study of Coca-Cola and Pepsi from Malaysian youth perspective /
    by Rownak, Ruhi
    Published 2019
    Subjects: “...Cola drinks Marketing Malaysia...”
    Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library.
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  12. 12
    The influence of country of origin and marketing mix on overall halal brand equity /
    by Ahmad Sabri bin Yusuff
    Published 2017
    Subjects: “...Marketing Islamic countries...”
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  13. 13
    Marketing strategies for attracting international tourists to Malaysia /
    by Ismadi Ismail
    Published 2000
    Subjects: “...Tourism Marketing Malaysia 84375...”
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  14. 14
    Green products purchasing behaviour in Malaysia : an exploratory study /
    by Zein, Zariyah Ibrahim M.
    Published 2014
    Subjects: “...Green marketing...”
    Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library.
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  15. 15
    A relationship marketing theory on factors influencing intention to contribute to waqf in higher education institutions : evidence from IIUM /
    by Alimova, Shakhnoza
    Published 2017
    Subjects: “...Marketing Malaysia...”
    Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library.
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  16. 16
    Developing an Islamic capital market in Nigeria /
    by Abiodun, Oladapo Ibrahim
    Published 2009
    Subjects: “...Capital market Nigeria 90385...”
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  17. 17
    Applicability of theory of planned behaviour in predicting intention to use digital coupons : some evidence from students of IIUM /
    by Yakasai, Abubakar Mukhtar
    Published 2014
    Subjects: “...Internet marketing Malaysia...”
    Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library.
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  18. 18
    Assessing and managing the impact of technical and market risks on the commercial success of new product /
    by Muttalib, Sekoni Abiola
    Published 2009
    Subjects: “...New products Marketing 46649...”
    Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library.
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  19. 19
    An empirical study of the Malaysian capital structure /
    by Sandanam, M. Lourdes
    Published 1998
    Subjects: “...Capital market Malaysia...”
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  20. 20
    Islamic interbank money market in Malaysia : the analysis of the modus operandi and the instruments from shariah perspective/
    by Olayemi, Abdul Azeez Maruf
    Published 2013
    Subjects: “...Money market (Islamic law)...”
    Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library.
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