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Granting Institution:
Universiti Malaya.
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Marketing plan for a new product launch : a case study of Kao Malaysia /
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Wong, Tien Cheong
Published 1997
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New product adoption : a case study of general practioners in Malaysia /
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Lee, Hui Chuen
Published 1998
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Niche market and customer analysis for the introduction of a potential new pharmaceutical product in peninsular Malaysia /
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Jeyalakshmi Rajan
Published 2002
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Development of an effectual collaborative model for new product development in SMEs through virtual R&D teams /
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Ebrahim, Nader Ale
Published 2012
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Institution
Universiti Malaya
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4
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Ebrahim, Nader Ale
1
Jeyalakshmi Rajan
1
Lee, Hui Chuen
1
Wong, Tien Cheong
1
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Services hosted by the Perpustakaan Sultan Abdul Samad, Universiti Putra Malaysia with Cooperation MySyL Group
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