Attitudes Purchasing College students 2 Consumer behavior 2 Psychological aspects 2 Biodegradable products 1 Books 1 Consumer goods 1 Consumers 1 Consumers' preferences 1 Decision making 1 Educational vouchers 1 Electronic commerce 1 Government aid to higher education 1 Government policy 1 Green products 1 High school students 1 Internet users 1 Subsidies 1 Television advertising 1 Tickets 1 Transportation 1 Wit and humor in advertising 1