Politeness (Linguistics) Language 21 Conversation analysis 15 Speech acts (Linguistics) 12 Pragmatics 9 English language 7 Malay language 7 Apologizing 6 Language and culture 6 Usage 6 Social aspects 5 Communication 4 Cross-cultural studies 4 Discourse analysis 4 History and criticism 4 Honorific 4 Indians 3 Intercultural communication 3 Moral and ethical aspects 3 Prank telephone calls 3 Sociolinguistics 3 College students 2 Courtesy in literature 2 Dialects 2 Electronic mail systems 2 Grammar, Comparative and general 2 Interaction analysis in education 2 Internet users 2 Interpersonal relations 2 Online chat groups 2