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  1. 1
    Determinants of advertising content /
    by Sinno, Abdul-Karim Rafic
    Published 1982
    Thesis Book
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  2. 2
    Modeling the differential effects of brand image and country-of-manufacture on Korean consumers' purchasing behavior of hybrid products /
    by Chung, Jae-Eun
    Published 2002
    Thesis Book
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  3. 3
    Thin is in : a critical discourse analysis of slimming advertisements in selected Malaysian women's magazine /
    by Razilah Abdul Rahim
    Published 2005
    Thesis Book
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  4. 4
    A two-sided market mechanisms toward designing a big data- driven business model for mobile network operators /
    Thesis Book
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  5. 5
    Advertising literacy and its relation to the consumption of fly postings among the low-income community /
    Thesis Book
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  6. 6
    Advertising's influence on consumer's use of evidence : the bias to confirm /
    by Deighton, John Anthony
    Published 1983
    Thesis Book
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  7. 7
    The Competitive and anticompetitive theories of advertising /
    by Gomes, Lawrence J.
    Published 1982
    Thesis Book
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  8. 8
    Cultural imperialism through advertising : the case of advertising in Malaysia /
    by Darinah Ahmad
    Published 1995
    Thesis Book
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  9. 9
    Humor in advertising : applications of a hierarchy of effect paradigm /
    by Madden, Thomas Justin
    Published 1982
    Thesis Book
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  10. 10
    Advertising media models for internet reach/frequency estimation /
    by Hong, Jongpil
    Published 1998
    Thesis Book
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  11. 11
    Globalization and anti-Americanism : a study of Singaporean college students /
    by Hamilton, Matthew Dean
    Published 2005
    Thesis Book
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