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  1. 1
    The role of brand credibility and brand experience in post-consumption outcomes of hotel choice among Malaysian Muslim consumers /
    by Nadzirah Rosli
    Published 2020
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  2. 2
    Perception of self and brand preference /
    by Lee, Yau Pin
    Published 1984
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  3. 3
    Adolescent influence on family purchasing decisions /
    by Soo, Yoke Peng
    Published 1992
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  4. 4
    Implication of trend extrapolation for industrial buying behavior in Malaysia /
    by Tan, Wee Theng
    Published 1994
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  5. 5
    A study of brand preference on razor blades /
    by Tan, Ann Teck
    Published 1994
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  6. 6
    Profiling consumers based on their shopping behaviour /
    by Hee, Chii Chyuan
    Published 2009
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  7. 7
    The effects of consumer animosity, consumer ethnocentrism and patriotism on the U.S. made products : a study of Muslim consumers in Malaysia /
    by Khairul Anuar Mohammad Shah
    Published 2010
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  8. 8
    The role of the ethical brand and its effect on industrial buyers' responses /
    by Sulaiman
    Published 2010
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  9. 9
    Consumers attitude towards "Mamak" food in Malaysia /
    by Kartina Abu Bakar
    Published 2010
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  10. 10
    Consumer sentiment towards marketing in Hong Kong /
    by Chan, Mable
    Published 1988
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  11. 11
    The impact of advertising appeals on consumers' purchase intention of women fashion products in Malaysia /
    by Nur Farihah Isamudin
    Published 2021
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  12. 12
    The structure of retail trade in Peninsular Malaysia and consumer shopping behaviour in Petaling Jaya /
    by Lang, Chin Ying
    Published 1985
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  13. 13
    Determinants of consumer satisfaction/dissatisfaction of a durable product : the case of automobiles /
    by Tay, Kim Huat
    Published 1986
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  14. 14
    Petrol consumption behaviour : factors determining brand choice /
    by Tan, Chor Hoong
    Published 1987
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  15. 15
    The effectiveness of information and communication technology (ICT) introduction in enhancing customer relationship management (CRM) : a study on the Malaysian banking /
    by Vimala Kadiresan
    Published 2008
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  16. 16
    Purchasing of local and foreign brands : an empirical study of processed food buying behaviour in Malaysia /
    by Nor Khasimah Aliman
    Published 2007
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  17. 17
    Functional food and Malaysian consumers /
    by Tan, Li Li
    Published 2010
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  18. 18
    Consumer perception of determinant attributes in the choice of a deluxe hotel : impact on satisfaction of major market segments /
    by Vera, Ariel
    Published 1989
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  19. 19
    An examination of consumer decision making for two common repeat purchase products in Singapore /
    by Chong, Kek Chung
    Published 1989
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