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  1. 1
    The impact of social media activities on brand equity of hijab brands in Malaysia /
    Subjects: “...Hijab (Islamic clothing) Malaysia...”
    Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library.
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  2. 2
    The moderating role of perceived security on the relationship of Islamic marketing mix with Islamic bank customer decision : evidence of Surabaya City /
    by Rachman, Fariza
    Published 2020
    Subjects: “...Branding (Marketing) Islamic countries....”
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  3. 3
    The influence of country of origin and marketing mix on overall halal brand equity /
    by Ahmad Sabri bin Yusuff
    Published 2017
    Subjects: “...Brand name products Religious aspects Islam...”
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  4. 4
    The relationship between religiosity, halal perception and intention to purchase halal food products : a comparative study between Arab Muslim and non-Arab Muslim consumers /
    by Azura Hanim Hashim
    Published 2018
    Subjects: “...Consumption (Economics) Religious aspects Islam....”
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