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Effects of corporate name changes for companies listed on the SES /
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Lim, Yeow Hua
Published 1992
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The impact of corporate rebranding on organisation's market value : Malaysian perspective /
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Ee, Mei Chin
Published 2011
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Corporate brand experience : its relationship with corporate brand atributes, corporate image, customer satisfaction and customer loyalty in an online setting /
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Zalfa Laili Hamzah
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Institution
Universiti Malaya
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Ee, Mei Chin
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Lim, Yeow Hua
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Zalfa Laili Hamzah
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Services hosted by the Perpustakaan Sultan Abdul Samad, Universiti Putra Malaysia with Cooperation MySyL Group
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