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Corporate social responsibility (CSR) in catering industry : the perception of diners and their buying behavior /
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Ghotb, Hamidreza
Published 2011
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Marketing effectiveness of a fast moving consumer product company in a multicultural environment : a comparative study on the perceptions of customers and managers of PepsiCo in Ma...
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Mohd Nazery bin Mohd Khalid
Published 2000
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Consumer behaviour in the automobile market : empirical evidence from Klang Valley /
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Tan, Lee Ching
Published 2006
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Behavioural responses to sales promotion tools : a Malaysian's perspective /
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Lo, Mui Chuan
Published 2007
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An analysis on the purchase intention of service under the price bundling context /
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Yam, Yew Peng
Published 2012
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Institution
Universiti Malaya
4
Universiti Islam Antarabangsa Malaysia
1
Collection
Catalog
5
Author
Ghotb, Hamidreza
1
Lo, Mui Chuan
1
Mohd Nazery bin Mohd Khalid
1
Tan, Lee Ching
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Yam, Yew Peng
1
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Universiti Malaya.
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International Islamic University Malaysia.
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Services hosted by the Perpustakaan Sultan Abdul Samad, Universiti Putra Malaysia with Cooperation MySyL Group
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