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  1. 1
    Self-service technology and internet banking : an investigation of consumers' trial decision /
    by Chai, Keng Fui
    Published 2008
    Subjects: “...Consumer behavior Malaysia....”
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    Thesis Book
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  2. 2
    The relationship of service quality, consumer decision factors and brand equity /
    by Ladda Vatjanasaregagul
    Published 2007
    Subjects: “...Consumer behavior...”
    Thesis Book
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