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A case study of the strategic marketing process in the South East Asia marketing organisation of a multinational company /
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Lye, Chan Loy
Published 1992
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Growth strategy for a small enterprise : a case study on the Europa group of companies /
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Tan, Buck Chye
Published 1996
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Proposed business strategy for regional ventures by the Housing & Development Board /
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Lim, Buey Shyan
Published 1996
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The moderating effect of firm size : the key determinants of internationalization of Malaysians small and medium enterprises (SMEs) in manufacturing sector /
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Toh, Kar Wai
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Competitive intelligence for business : a study on facebook as a marketing strategy /
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Musadek, Balqis Fatanah Md
Published 2017
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Institution
Universiti Malaya
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Catalog
5
Author
Lim, Buey Shyan
1
Lye, Chan Loy
1
Musadek, Balqis Fatanah Md
1
Tan, Buck Chye
1
Toh, Kar Wai
1
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Universiti Malaya.
2
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