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  1. 61
    A competitive analysis of the Malaysian construction industry /
    by Lau, Yuk Ma
    Published 1997
    Subjects: “...Construction industry Malaysia Marketing....”
    Thesis Book
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  2. 62
    Pemasaran getah pekebun-pekebun kecil di Semenanjung Malaysia : suatu kajian mengenai peranan MARDEC /
    by Mohd. Taib Hashim
    Published 1979
    Subjects: “...Rubber industry and trade Malaysia....”
    Thesis Book
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  3. 63
    Consumer behaviour in the automobile market : empirical evidence from Klang Valley /
    by Tan, Lee Ching
    Published 2006
    Subjects: “...Automobile industry and trade Selangor Lembah Kelang Marketing....”
    Thesis Book
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  4. 64
    Strategic planning for local contractors to secure overseas contracts /
    by Cheah, Edmund Tiang Ann
    Published 1992
    Subjects: “...Construction industry Singapore Marketing....”
    Thesis Book
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  5. 65
    Empirical essays on network effects in markets /
    by Sarnikar, Supriya
    Published 2002
    Subjects: “...Computer software industry Marketing...”
    Thesis Book
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  6. 66
    Industrial analysis of the inkjet printer market : a Canon competitive position /
    by Tan, Ah Beng
    Published 1996
    Subjects: “...Computer printer supplies industry....”
    Thesis Book
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  7. 67
    Strategic options for Singapore Telecom in marketing cellular telephone service within Singapore /
    by Tay, Peter
    Published 1995
    Subjects: “...Cellular radio equipment industry Singapore....”
    Thesis Book
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  8. 68
    Factors affecting brand equity of carbonated soft drinks industry : a study of Coca-Cola and Pepsi from Malaysian youth perspective /
    by Rownak, Ruhi
    Published 2019
    Subjects: “...Soft drink industry Malaysia...”
    Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library.
    Thesis
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  9. 69
    The influence of country of origin and marketing mix on overall halal brand equity /
    by Ahmad Sabri bin Yusuff
    Published 2017
    Subjects: “...Halal food industry Malaysia...”
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    Thesis
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  10. 70
    Implementation of key account management in Aventis CropScience (M) Sdn. Bhd. /
    by Yeo, Liang Pheng
    Published 2002
    Subjects: “...Agricultural chemicals industry Malaysia Management....”
    Thesis Book
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  11. 71
    The brand equity aproach to marketing of Malaysian palm products /
    by B. Kamaleswari
    Published 2009
    Subjects: “...Palm oil industry Malaysia Marketing....”
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    Thesis Book
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  12. 72
    Marketing of real estate agency in Singapore : developers appointment of marketing agents /
    by Kee, Siang Hoe
    Published 1993
    Subjects: “...Construction industry Singapore Marketing....”
    Thesis Book
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  13. 73
    Case study of the Singapore automobile industry in general and a distribution company in particular /
    by Ho, Yeng Tat
    Published 1987
    Subjects: “...Automobile industry and trade Singapore Case studies....”
    Thesis Book
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  14. 74
    Internet marketing : a case study of the automobile industry /
    by Khoo, Beng Muei
    Published 1998
    Subjects: “...Automobile industry and trade Malaysia Marketing...”
    Thesis Book
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  15. 75
    Antecedents of attitude towards functional foods and purchase behaviour /
    by Ooi, Shal Peng
    Published 2008
    Subjects: “...Food industry and trade Health aspects Malaysia....”
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    Thesis Book
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  16. 76
    Strategic directions for paediatric nutritional business in a stagnated birth rate market /
    by Goh, Swee Har
    Published 1997
    Subjects: “...Infant formula industry Singapore Case studies....”
    Thesis Book
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  17. 77
    Adapting marketing strategy to the ASEAN marketing environment : a case study of an American MNC marketing industrial valves /
    by Lee, Thong Siang
    Published 1986
    Subjects: “...Valve industry Asia, Southeastern....”
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