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  1. 1
    Malaysian attitude towards standardisation versus adaptation : a study of print advertisements /
    由 Keng, Siew Li
    出版 2010
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  2. 2
    The impact of advertising appeals on consumers' purchase intention of women fashion products in Malaysia /
    由 Nur Farihah Isamudin
    出版 2021
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  3. 3
    Teenagers' response to marketing stimuli with special emphasis on retailing /
    由 Dennis, G. Frank
    出版 1987
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  4. 4
    Comparative advertising in Singapore : an exploratory study /
    由 Chia, June Lihan
    出版 1986
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  5. 5
    Examining the relationship between demographic variables, personal values and attitudes towards various aspects of advertising : a comparative study between Vietnamese and Malaysia consumers /
    由 Nguyen, Thai Hang
    出版 2008
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