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  1. 1
    Perception of self and brand preference /
    由 Lee, Yau Pin
    出版 1984
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  2. 2
    Adolescent influence on family purchasing decisions /
    由 Soo, Yoke Peng
    出版 1992
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  3. 3
    A study of brand preference on razor blades /
    由 Tan, Ann Teck
    出版 1994
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  4. 4
    Consumer perceptions of service quality of petrol stations /
    由 Heng, Alan Chee Ooi
    出版 1995
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  5. 5
    The role of the ethical brand and its effect on industrial buyers' responses /
    由 Sulaiman
    出版 2010
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  6. 6
    A study of consumers' global brand attitudes in Malaysia /
    由 Cheah, Yee Nin
    出版 2011
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  7. 7
    Halal restaurants patronage intention : a study of non-Muslims perspective in Malaysia /
    由 Ho, Angela Suet Fong
    出版 2010
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  8. 8
    Determinants of Islamic bank selection : a case study of Bank Rakyat /
    由 Nor Hafizan Razali
    出版 2011
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  9. 9
    Halal status of beauty products in Malaysia : customers' perception and awareness /
    由 Nur Hidaah Mahamad Rappek
    出版 2011
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  10. 10
    The effect of country image and an institution's reputation on students' decision on where to study /
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  11. 11
    A study of brand preference towards electrical appliances among urban consumers /
    由 Goh, Kim Hong
    出版 1998
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  12. 12
    Petrol consumption behaviour : factors determining brand choice /
    由 Tan, Chor Hoong
    出版 1987
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  13. 13
    Life events, stress and consumer behaviour : an analysis of consumption-related lifestyles, brand and patronage preferences among older adults in Malaysia /
    由 Ong, Fon Sim
    出版 2003
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  14. 14
    Preference of global versus local brand in consumer purchase intention : a study in cosmetic industry in Malaysia /
    由 Kavitha Palaniappan
    出版 2008
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  15. 15
    Purchasing of local and foreign brands : an empirical study of processed food buying behaviour in Malaysia /
    由 Nor Khasimah Aliman
    出版 2007
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  16. 16
    An examination of consumer decision making for two common repeat purchase products in Singapore /
    由 Chong, Kek Chung
    出版 1989
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