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  1. 1
    The impact of in-store advertising on shoppers' purchase decision : a case study /
    由 Setiadi, Sherly Kusuma
    出版 2014
    主题: “...Advertising media planning....”
    Thesis 图书
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  2. 2
    Influence of Humorous Television Advertisements on Buying Decisions of University of Malaya Students /
    由 Habibi, Anoosha
    出版 2013
    主题: “...Wit and humor in advertising Psychological aspects....”
    Thesis 图书
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