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1by On, Boon SengSubjects: “...Word-of-mouth advertising....”
Published 2009
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2by Goh, Chin Wei“...The objective of this study is to determine the factors that will influence on word of mouth...”
Published 2014
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3by Zaribaf, Ehsan“...This dissertation aimed to investigate the mechanism of word of mouth (WOM) which is regarded...”
Published 2009
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4by Borhani, MinaSubjects: “...Word-of-mouth advertising....”
Published 2011
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8by Boripunt, Wannaporn“... informativeness and electronic word of mouth. Stratified random sampling was employed to select sample among...”
Published 2015
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11by Javabdeh, Tahmineh“... the importance of investigation in development of customer loyalty and positive word-of-mouth as two main...”
Published 2014
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12by Khan, Shamim AhmedSubjects: “...Word-of-mouth advertising...”
Published 2019
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16by Al Kasassbh, Hazem Mohamad Abd Al Ghany“... consistency, brand sustainability, brand credibility, brand uniqueness and word of mouth (WOM) of brand image...”
Published 2017
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19by Zulkharnain, Azmira“... and word of mouth. Two major dimensions are identified which include tangible: halal and cleanliness...”
Published 2013
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