The relationship of service quality, consumer decision factors and brand equity /

The relationship of service quality, consumer decision factors and brand equity /

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书目详细资料
主要作者: Ladda Vatjanasaregagul
格式: Thesis 图书
语言:English
出版: Florida : Nova Southeastern University, 2007
主题:
Nova Southeastern University > Dissertations
Customer services > Research
Marketing research
Service industries > Thailand > Quality control
Consumer behavior
Dissertations, Academic > California
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