Impact of service quality on customer satisfaction and customer loyalty : a study of Islamic banks in Bahrain /

In today's intensive competitive world, capability of high-quality service is maintained by firms as a source of competitive advantage which is sustainable. Well satisfied customers are attained by firms which could provide higher quality services, which in turn results in loyal customers. For...

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主要作者: Ahmed, Saad Mateen
格式: Thesis
語言:English
出版: Gombak, Selangor : Graduate School of Management, Kulliyyah of Economics and Management Sciences, International Islamic University Malaysia, 2016
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在線閱讀:Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library.
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