Family Takaful subscription behavior : motivational factors for Generation-Y /
Family Takaful provides an alternative for Muslim in Malaysia to enjoy similar protection as conventional insurance that comply with Shariah requirements. Half of the Generation-Y (Gen-Y) in Malaysia does not have any protection coverage, thus prompt the study of what motivates Gen-Y to subscribe to...
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Main Author: | |
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Format: | Thesis |
Language: | English |
Published: |
Kuala Lumpur :
IIUM Institute of Islamic Banking and Finance, International Islamic University Malaysia,
2017
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Subjects: | |
Online Access: | Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library. |
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