Language analysis of the promotional discourse of the halal food industry /

As the leading global halal hub, Malaysia has dominated the Global Islamic Economic Indicator for the eighth year in a row (DinarStandard, 2019). This achievement is contributed by the nation’s biggest source of halal export, which are halal food and beverages that is estimated to be worth RM 22 mil...

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Bibliographic Details
Main Author: Wan Nor Fasihah Wan Mohd Fadzlullah (Author)
Format: Thesis Book
Language:English
Published: Kuala Lumpur : Abdul Hamid AbuSulayman Kulliyyah of Islamic Revealed Knowledge and Human Sciences, International Islamic University Malaysia, 2022
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Online Access:http://studentrepo.iium.edu.my/handle/123456789/11462
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