The IBM Lenovo Alliance And The IBM PC Business Sale - Impact To The Global PC Market

This project paper explores the changes and impacts brought about by the deal between Lenovo and IBM. This paper focuses on the strategic advantages for both companies and also the specific challenges brought about by this marriage of convenience which signifies an affirmation on the commoditization...

Full description

Saved in:
Bibliographic Details
Main Author: Yap, Fwei Keat
Format: Thesis
Published: 2005
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!