A Study On Consumer Adoption Towards 3G Service In Malaysia

The study was undertaken to evaluate the factors that encourage the usage of 3G services in Malaysia. This paper concludes that consumer adoption of 3G services has a potential to progress to greater scales of height despite the current slow growth.

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Bibliographic Details
Main Author: Govindasamy, Naveena
Format: Thesis
Published: 2006
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id my-mmu-ep.1184
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spelling my-mmu-ep.11842010-08-23T00:55:08Z A Study On Consumer Adoption Towards 3G Service In Malaysia 2006-07 Govindasamy, Naveena LB Theory and practice of education The study was undertaken to evaluate the factors that encourage the usage of 3G services in Malaysia. This paper concludes that consumer adoption of 3G services has a potential to progress to greater scales of height despite the current slow growth. 2006-07 Thesis http://shdl.mmu.edu.my/1184/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library
institution Multimedia University
collection MMU Institutional Repository
topic LB Theory and practice of education
spellingShingle LB Theory and practice of education
Govindasamy, Naveena
A Study On Consumer Adoption Towards 3G Service In Malaysia
description The study was undertaken to evaluate the factors that encourage the usage of 3G services in Malaysia. This paper concludes that consumer adoption of 3G services has a potential to progress to greater scales of height despite the current slow growth.
format Thesis
qualification_level Master's degree
author Govindasamy, Naveena
author_facet Govindasamy, Naveena
author_sort Govindasamy, Naveena
title A Study On Consumer Adoption Towards 3G Service In Malaysia
title_short A Study On Consumer Adoption Towards 3G Service In Malaysia
title_full A Study On Consumer Adoption Towards 3G Service In Malaysia
title_fullStr A Study On Consumer Adoption Towards 3G Service In Malaysia
title_full_unstemmed A Study On Consumer Adoption Towards 3G Service In Malaysia
title_sort study on consumer adoption towards 3g service in malaysia
granting_institution Multimedia University
granting_department Research Library
publishDate 2006
_version_ 1747829310999232512