A Comparative Study Of Dry Cat Food Product Attributes - Science Diet VS Friskies

This research has been conducted to investigate the significance of dry food attributes between Science Diet and Friskies and customers' perception towards dry cat food's attributes, benefits in consequences of product use by cats and personal values for cats.

Saved in:
Bibliographic Details
Main Author: Na, Zhang
Format: Thesis
Published: 2008
Tags: Add Tag
No Tags, Be the first to tag this record!