Business Ethics And Its Impact On Sustainable Competitive Advantage (SCA) In Malaysia Cosmetics Industry

This study purposed to investigate the relationships between ethical values and SCA in cosmetic companies in Malaysia. A sample of 100 managers,sales persons and staff of Malaysian and international cosmetic companies is selected to answer the developed questionnaire. The regression technique correl...

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Bibliographic Details
Main Author: Shahbazi, Daryoush
Format: Thesis
Published: 2012
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