An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia
This study aims to find out the different preferences of consumers who prefer either online or offline shopping and the factors that cause them to choose one over the other. This study main aims to discover the factors that cause excitement for future online shoppers and the resulting behaviors of t...
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2012
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my-mmu-ep.37062012-12-19T08:48:29Z An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia 2012-10-25 Ng , Mei Jian TX Home economics This study aims to find out the different preferences of consumers who prefer either online or offline shopping and the factors that cause them to choose one over the other. This study main aims to discover the factors that cause excitement for future online shoppers and the resulting behaviors of these shoppers. 2012-10 Thesis http://shdl.mmu.edu.my/3706/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Graduate School of Management |
institution |
Multimedia University |
collection |
MMU Institutional Repository |
topic |
TX Home economics |
spellingShingle |
TX Home economics Ng , Mei Jian An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia |
description |
This study aims to find out the different preferences of consumers who prefer either online or offline shopping and the factors that cause them to choose one over the other. This study main aims to discover the factors that cause excitement for future online shoppers and the resulting behaviors of these shoppers. |
format |
Thesis |
qualification_level |
Master's degree |
author |
Ng , Mei Jian |
author_facet |
Ng , Mei Jian |
author_sort |
Ng , Mei Jian |
title |
An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia |
title_short |
An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia |
title_full |
An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia |
title_fullStr |
An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia |
title_full_unstemmed |
An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia |
title_sort |
exploratory study factors influencing e-shopping in klang valley,malaysia |
granting_institution |
Multimedia University |
granting_department |
Graduate School of Management |
publishDate |
2012 |
_version_ |
1747829546939318272 |