Customer acceptance of the hybrid electric cars in Malaysia

The demand for compact and hybrid cars is increasing, as rising oil prices force people to seek more fuel-efficient cars in lieu of SUVs. This choice also seems logical to some because hybrid cars help reduce greenhouse gas emissions by almost one third compared to regular cars. “A study on the cust...

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Bibliographic Details
Main Author: Norazreen, Kamar
Format: Thesis
Published: 2013
Subjects:
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