Impact of Total Quality Management (TQM) and Sun Tzu Art of War strategies on Sustainable Competitive Advantage (SCA): A study of Malaysian manufacturing industries
In recent years there were many studies, both internationally and locally, suggesting that the adaptation and implementation of Total Quality Management (TQM) is likely to improve an organization’s competitive posit ion. Hence, a considerable amount of literatures available have examined the relatio...
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Main Author: | Vinayan, Gowrie |
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Format: | Thesis |
Published: |
2012
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