Effects of risk, trust and attitude on online shopping intention
This study investigates the extension of the Unified Theory of Acceptance and Use of Technology (UTAUT) to online shopping context. This is done through the use of trust and its antecedents (perceived security control, perceived privacy control, perceived integrity, perceived competence, shared valu...
محفوظ في:
| المؤلف الرئيسي: | |
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| التنسيق: | أطروحة |
| منشور في: |
2015
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| الموضوعات: | |
| الوسوم: |
إضافة وسم
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
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