Teoh Poh Wah Enterprise Ecommerce System (e-TPWE) / Nur Salehah Nabila Ishak

Customer relationship management (CRM) is important to the business to turn an individual customer into long-term customer relationship and to help business to increase the business revenue. Maintaining the customer relationship is vital to any e-commerce site, since the cost of maintaining existing...

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Bibliographic Details
Main Author: Ishak, Nur Salehah Nabila
Format: Thesis
Language:English
Published: 2017
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/105102/1/105102.pdf
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