The impact of mass customization products on consumer needs / Afiqah Abdullah

The impact of mass customization products on consumer needs / Afiqah Abdullah

Mass customization as one of the popular business strategies in designed to simultaneously compete on two important competitive priorities, which is the price and customization level of a product itself Mass customization is a unique strategy whose implement the promises with the customers in all fo...

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书目详细资料
主要作者:	Abdullah, Afiqah
格式:	Thesis
语言:	English
出版:	2014
主题:	Business societies Marketing
在线阅读:	https://ir.uitm.edu.my/id/eprint/14169/1/TD_AFIQAH%20ABDULLAH%20AD%2015_5.pdf
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