Segmentation of Kuala Lumpur transit market based on the attitude of traveller towards travelling / Mohd Shahriman Shafein
The Malaysian government has invested heavily to encourage modal shift from private vehicles to public transport, as severe problems arises from the usage of the former mode. The need of understanding human psychological factor toward transport modal shift has gained much interest from public transp...
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| Format: | Thesis |
| Language: | English |
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2015
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| Online Access: | https://ir.uitm.edu.my/id/eprint/27410/1/TM_MOHD%20SHAHRIMAN%20SHAFEIN%20MIT%2015_5.pdf |
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