Customer repurchase intentions on Ramadhan iftar buffet in 4 & 5 star hotels / Fatmawati Abdul Fatah

Behavioral intention is imperative and relevant for a restaurant industry because repurchase intention of discontented customers are significantly lower than the intentions of satisfied customers. Behavioral intentions toward any restaurant may be favorable or unfavorable depending on the satisfacti...

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書目詳細資料
主要作者: Abdul Fatah, Fatmawati
格式: Thesis
語言:English
出版: 2016
主題:
在線閱讀:https://ir.uitm.edu.my/id/eprint/27429/1/TM_FATMAWATI%20ABDUL%20FATAH%20HM%2016_5.pdf
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